Skip to content
MalaysianRecord

PROTON

Automotive · Malaysia

Listed Editorially researched

PROTON was incorporated in 1983 as Malaysia's national automotive project. The Proton Saga was launched in July 1985.

PROTON X90
Registered name
Proton Holdings Berhad
Registration no.
623177-A
Founded
Not publicly available
Headquarters
Not publicly available
Industry
Automotive
Business type
Manufacturer
Key person
Not publicly available
Official website
Verification
Listed

About PROTON

PROTON says it began as Malaysia’s national car project, founded to spearhead economic development and lay the foundations for the local automotive industry. The birth of the PROTON Saga in 1985 marked the beginning of the national car brand’s journey.

The company describes operations spanning vehicle design, powertrain development, advanced engineering, vehicle production, engine assembly, machining, stamping and tooling. It operates manufacturing facilities including the Tanjung Malim plant and an EV assembly plant.

In 2017, DRB-HICOM entered a strategic partnership with Zhejiang Geely Holding Group in PROTON. PROTON’s current product and service offering includes passenger vehicles, test drives, finance and insurance-related purchase support, authorised servicing, warranty, body and paint, accessories and pre-owned vehicles.

PROTON states that it serves domestic and international markets and has developed export and assembly activities in multiple countries.

Company Information

Company namePROTON
Registered nameProton Holdings Berhad
Registration no.623177-A
Brand name(s)e.MAS
FoundedNot publicly available
IndustryAutomotive
HeadquartersNot publicly available
WebsiteOfficial Website

Products & Services

PROTON provides the following publicly documented products and services.

Vehicle sales

Passenger vehicle models and purchase enquiries.

Official page

Test Drive

Online test-drive booking.

Official page

Service Appointment

Online after-sales service appointment booking.

Official page

ProCare

After-sales care programme.

Official page

Warranty

Vehicle warranty information.

Official page

Body & Paint

Body and paint after-sales service.

Official page

Accessories

Vehicle accessories.

Official page

Pre-Owned Vehicles

Pre-owned vehicle offering linked from the official site.

Official page

Company Photos

No approved photo is on file for this record yet.

Google Reviews

Google rating and review information is not currently available for this record.

Leadership & Key People

Leadership information is not currently available in this record.

Company Timeline

1983

— PROTON was incorporated in 1983 as Malaysia's national automotive project.

Source · https://www.proton.com/corporate/about-us

1985

— The Proton Saga was launched in July 1985.

Source · https://www.proton.com/corporate/about-us

2017

— A major modern corporate milestone came in 2017 through the strategic partnership involving DRB-HICOM and Geely.

Source · https://www.proton.com/corporate/about-us

1985

PROTON Saga begins production and brand journey — The birth of the PROTON Saga marked the beginning of the national car brand’s journey.

Source · https://www.proton.com/corporate/about-us

16 May 2012

Joined DRB-HICOM — PROTON became one of the members of DRB-HICOM Berhad.

Source · https://www.proton.com/corporate/milestones

23 Jun 2017

Strategic partnership with Geely — DRB-HICOM entered a strategic partnership with Zhejiang Geely Holding Group in PROTON.

Source · https://www.proton.com/corporate/milestones

12 Dec 2018

PROTON X70 launched — PROTON launched its first premium SUV, the PROTON X70.

Source · https://www.proton.com/corporate/milestones

13 Jun 2024

e.MAS EV sub-brand unveiled — PROTON unveiled its new EV sub-brand, e.MAS.

Source · https://www.proton.com/corporate/milestones

17 Dec 2024

First national BEV launched — PROTON launched the Proton e.MAS 7.

Source · https://www.proton.com/corporate/milestones

4 Sep 2025

Dedicated EV assembly plant launched — PROTON launched Malaysia’s first dedicated EV assembly plant in Tanjong Malim.

Source · https://www.proton.com/corporate/milestones

Awards, Certifications & Recognition

ISO/IEC 17025:2017 accreditationJabatan Standard Malaysia 2023

MalaysianRecord Verification

This Company Record is listed on MalaysianRecord but does not currently display a MalaysianRecord Verified status. Absence of a Verified status does not indicate a business is unsafe or illegitimate.

Brands & Related Entities

PROTON EV sub-brande.MAS

Stories About PROTON

Sources & Research Notes

Information in this record was compiled from the sources listed below and may include company-submitted material reviewed before publication.

Record History

  • First-pass record built from the V5 proposal (§20) and the company's own website. Legal entity, leadership, full product catalogue, opening hours and photos still need to be collected before this record is complete.
  • Industry taxonomy expanded after an editorial review of the company record and its documented business activities.
  • Official-source enrichment: overview, registered_name, registration_number, parent_company, brand_names, markets_served, business_type, products, services, timeline, recognition, brands, sources, faqs, logo, photos.

Frequently Asked Questions About PROTON

What does PROTON do?
PROTON was incorporated in 1983 as Malaysia's national automotive project. The Proton Saga was launched in July 1985.
What is the official website for PROTON?
The official website recorded for PROTON is proton.com.

See something that needs updating?

MalaysianRecord welcomes corrections supported by reliable evidence. Submitted changes are reviewed before publication.

Suggest an Edit

Officially represent this business? Claim This Record.