
Pensonic
Pensonic's corporate history traces its roots to a 1965 business in Balik Pulau, Penang, founded by Chew Weng Khak. Pensonic-branded products were introduced in 1982 and the trademark was registered in 1984.

About Pensonic
The company traces its origin to 1965, when founder Dato' Seri Chew Weng Khak established Keat Radio & Electrical Co. in Balik Pulau, Penang. Pensonic Sales & Service Sdn Bhd was established in 1982 and introduced audio and visual products under the Pensonic brand.
Pensonic Holdings Berhad was incorporated in 1994 as an investment holding company and was listed on the Second Board of Bursa Malaysia Securities Berhad on 18 December 1995.
The Group's activities include manufacturing, importing, exporting, distribution and marketing of electrical home appliances. Its website says the Group focuses on own-design manufacturing for several international electrical-home-appliance brands and exports to 30 countries.
The Group's brands are consolidated under Pensonic as its core brand, with Cornell, Toush, Lebensstil Kollektion and Morphy Richards also identified on the corporate history page.
Company Information
| Company name | Pensonic |
| Registered name | Pensonic Holdings Berhad |
| Founded | 1965 |
| Industry | Home & Living |
| Headquarters | Penang, Malaysia |
| Phone | 1-800-881-770 |
| General email | info@pensonic.com |
| Website | Official Website |
| Opening hours | Monday–Friday: 9:00am–5:00pm; Saturday, Sunday and public holidays closed |
| Social profiles | Facebook · Instagram · YouTube |
Products & Services
Pensonic provides the following publicly documented products and services.
Electrical home-appliance manufacturing
Manufacturing electrical home appliances, including own-brand and own-design manufacturing activities.
Official pageImport, export and distribution
Importing, exporting, distributing and marketing electrical home appliances for domestic and international markets.
Official pageCompany Photos
No approved photo is on file for this record yet.
Google Reviews
Google rating and review information is not currently available for this record.
Leadership & Key People
Public professional information about founders, directors and key business leaders associated with Pensonic.
Chew Weng Khak
Founder
Pensonic's corporate history traces its roots to a 1965 business in Balik Pulau, Penang, founded by Chew Weng Khak.
Dato' Seri Chew Weng Khak
Founder and Group Chief Executive Chairman
Founder of Pensonic Holdings Berhad; established Keat Radio & Electrical Co. in 1965.
Dato' Dixon Chew
Company Timeline
— Pensonic's corporate history traces its roots to a 1965 business in Balik Pulau, Penang, founded by Chew Weng Khak.
Source · https://www.pensonic.com/corporate-history/
— Pensonic-branded products were introduced in 1982 and the trademark was registered in 1984.
Source · https://www.pensonic.com/corporate-history/
— Its corporate history includes a listing milestone in 1995.
Source · https://www.pensonic.com/corporate-history/
Keat Radio & Electrical Co. established — Founder Dato' Seri Chew Weng Khak established the company in Balik Pulau, Penang.
Source · https://www.pensonic.com/corporate-profile/
Pensonic Sales & Service established — The company imported audio and visual products under the Pensonic brand.
Source · https://www.pensonic.com/corporate-profile/
Pensonic Holdings Berhad incorporated — Incorporated as an investment holding company to consolidate Group companies.
Source · https://www.pensonic.com/corporate-history/
Listed on Bursa Malaysia Second Board — Pensonic Holdings Berhad was listed on the Second Board of Bursa Malaysia Securities Berhad.
Source · https://www.pensonic.com/corporate-history/
Innovation and Global Operations Centre officiated — The new head office was officiated by the Chief Minister of Penang.
Source · https://www.pensonic.com/corporate-history/
Awards, Certifications & Recognition
| Brand Excellence Award | Ministry of Internal Trade and Industry 2007, 2008, 2009, 2010 |
| National Creativity & Innovation Award | Malaysia Design Technology Centre 2004 |
| ISO 9002 accreditation | 1999 |
| ISO 9001-2000 accreditation | 2002 |
| Brand Legend 60 Years Award | Branding Association of Malaysia 2024 |
MalaysianRecord Verification
This Company Record is listed on MalaysianRecord but does not currently display a MalaysianRecord Verified status. Absence of a Verified status does not indicate a business is unsafe or illegitimate.
Locations
| Origin / founding location | Balik Pulau, Penang, Malaysia |
| Headquarters / Innovation and Global Operations Centre | Penang, Malaysia · +604 226 9923; +604 226 9050 |
| Malaysia Customer Care Centre | Sabah, Malaysia · +608 8715 519 |
Brands & Related Entities
| Group brand consolidated under Pensonic Group | Cornell |
| Group brand consolidated under Pensonic Group | Toush |
| Group brand | Lebensstil Kollektion |
| Group brand consolidated under Pensonic Group | Morphy Richards |
Stories About Pensonic
Sources & Research Notes
Information in this record was compiled from the sources listed below and may include company-submitted material reviewed before publication.
- pensonic.com2026-09-05
- Corporate Profile2026-09-06
- Awards & Recognitions2026-09-06
- Contact Us2026-09-06
Record History
- First-pass record built from the V5 proposal (§20) and the company's own website. Legal entity, leadership, full product catalogue, opening hours and photos still need to be collected before this record is complete.
- Industry taxonomy expanded after an editorial review of the company record and its documented business activities.
- Official-source enrichment: overview, registered_name, hq_address, opening_hours, phone, general_email, markets_served, facebook_url, instagram_url, youtube_url, business_type, services, people, timeline, recognition, locations, brands, sources, faqs, photos.
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